4 Factors to Consider When Choosing Between TV and Online Video Ads
Not too long ago, video advertising was mostly done through television advertising. Aside from the ads theatergoers saw…
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Not too long ago, video advertising was mostly done through television advertising. Aside from the ads theatergoers saw…
4 Tips on Successfully Managing a Retail Business A challenging yet rewarding type of small business to open…
Are you following these steps to advance your career and make more money? Recently, I was looking for…
Before approaching investors for major funding, entrepreneurs should make sure that they are fully financially literate.
On this week’s edition of StartupNation Radio, Jeff talks with three guests on an essential of entrepreneurship: office…
Women have, unfortunately, long been a minority within the startup industry. A reported 63 percent of startups have…
How to Step Up Your Sales Game in Three Easy Steps As Michael Scott of The Office would…
Entrepreneurship is fraught with challenges. No one knows this better than Kristina Melendez-Thompson, founder of Ita’s Food Truck…
If you can settle on the court steps, you probably should. And while it can be a powerful weapon, you should only ever opt for litigation as a last resort wi...
In the 1940’s, American Psychologist Abraham Maslow theorized that belonging is an essential human need, which rings true…
This episode of StartupNation Radio is brought to you by Pappas Financial On this episode of StartupNation Radio,…
Gary Vaynerchuk shows you how to offer content that commands attention and demands the viewer/reader to take decisive action.
From Farm-to-Fork – The local food movement is in full force. Dan Carmody, President Eastern Market Corp and…
You and your first business WILL benefit from this advice
Working your own hours and working on projects that you care about is ideal for those who want…
Mobile optimisation is the process of coding a website so that when users access it via a smartphone or tablet and still enjoy the same usability as a deskto...
Recently, at the AWS Loft in San Francisco, HubSpot’s co-founder and CEO, Brian Halligan, discussed how you build…
Charlie Heck is the founder of Checkmark Creative, a marketing boutique that works with small businesses to tell…
The entrepreneurial journey can often be marked by uncertainty and filled with loss. Gaining traction, developing a clientele,…
Your content tactics depend on your target market You are busy running your business and know that you…
Several years ago, startup advisor and mentor Mike Millard was hard at work on a resource website for…
Effectively managing cash flows is crucial for companies of any size and in any sector and startup operations are no exception.
If you’re just starting your social media marketing efforts, you might be tempted to jump in and create…
MerchantNegotiators.com announces a $2,500 Small Business Grant supporting underrepresented entrepreneurs. Online Nominations Now Open PRESS RELEASE – ...
Blogging is a great medium for expressing your company’s vision, values and personality.
The act of following up is not, in itself, a win. Guaranteeing that your leads are treated on an individual basis is essential, as this will show prospective...
Taking your brand to the next level is essential in today’s competitive market. Elevating your brand can increase…
Recruiting for Small Business on LinkedIn One of the best ways for a small business to expand is…
It’s hard to qualify for a traditional small business loan through a bank, and it’s even more difficult…
It’s not uncommon for CEOs to create personal social media accounts on platforms like Twitter and Instagram. What…
About The Essential Guide to SWOT Analysis The Essential Guide to SWOT Analysis is authored by Justin Gomer,…
Hiring the right people makes all the difference when it comes to becoming a successful startup business.
Focusing on customer success is a good way to make sure your business thrives. While getting new customers…
There are some pretty great tools available for the entrepreneur on a small budget. Check out the ten that Jane Hurst suggests.
“Authenticity, for me, is doing what you promise, not ‘being who you are.’ It’s not, ‘say whatever is…
A highly competent deep app link strategy is the best way to start optimizing your mobile app. By driving engagement levels higher than ever before you can s...
I don’t know about you, but I love getting advice from entrepreneurs who have been in business longer…
We live in a day and age when companies big and small are increasingly connected to the internet.…
When you monitor the performance of your marketing strategy and improve it based on the latest insights you are headed straight for success.
Testing is the path to success in direct mail Generally, testing involves just two elements – testing one…
With the proliferation of online recommendation platforms like Yelp, Google Reviews, and TripAdvisor, word-of-mouth has grown into a…
Every salesperson walking into a sales training program needs to be crystal clear that the company and the leadership are totally committed to the sales trai...
Increase traffic volume, get better leads and maximize revenues with the RIGHT keywords for your business.
Almost three years after starting my journey into e-commerce, I was sitting at my kitchen table with two…
Lindsey Dinneen is the owner of VidaDance Studio in Leawood, Kansas. With students ranging in age from 2…
The members of your team have unique strengths and weaknesses, use them to increase and streamline productivity!
How to Grow Repeat Business in Three Easy Steps Building your customer base is a huge step in…
Onboarding emails are one of the first things a new user sees when they sign up for a…
The following excerpt is from “Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand”…
Avoid these pitfalls when starting your business and save yourself a headache or two!